Scott Lake is the founder and CEO of Source Metrics where he has been working on finding better ways for social marketers to use data to understand how to optimize their social marketing campaigns.
Scott was also a founder and CEO of Shopify.com, one of the most popular Web 2.0 e-commerce applications.
He is also a former Vice-President at Tomoye Corporation where he helped implement online communities in support of some of the largest organizations in the world including: Lockheed Martin, John Deere, Rabobank and the US Army.
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