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description
Sheryl Schultz is an expert in startup company dynamics, with a deep understanding of the marketing and organizational challenges faced by growing businesses. She has spent over 30 years working with a range of technology companies as a marketer, board advisor, mentor, and investor.
In January 2014, Sheryl founded CabinetM, a discovery platform to empower the marketing technology industry. CabinetM has been funded by some of the most prolific angel investors in the Northeast.
Sheryl is a member of Golden Seeds, an angel investment firm that supports diverse management teams with include female executives. She served for two years (2009-2011) as Golden Seeds’ Boston Forum Co-Leader, and subsequently ran deal flow for the organization in Boston. Sheryl also spent over 20 years as President of SRS Associates, a firm she founded to provide communications and market strategy consulting to telecommunications startups. In that capacity, Sheryl launched dozens of companies, 20 of whom engaged her from inception through successful exit by IPO or acquisition. During that period, Sheryl designed and orchestrated the launch of some of the most successful companies in Massachusetts including Acme Packet, ArrowPoint Communications, Sonus Networks and Wellfleet Communications.

Sheryl is a Board Director at The Capital Network, and a Board Observer/Advisor to Crowdly and Playrific. She is also a founder of the Women’s Entrepreneurial Council (WEC), a “super” organization created to align the many groups that support women entrepreneurs, and provide a powerful ecosystem for entrepreneurial women. In addition, Sheryl was a Pipeline Fellowship Mentor for the Pipeline Fellowship’s inaugural Boston class, providing guidance to women philanthropists working to become angel investors through education, mentoring, and practice.
Sheryl regularly speaks to groups throughout New England about Angel Funding, Startup Marketing, and Marketing for Exits.

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