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HQ address
Rufino Gonzalez, 14, Madrid, 28037, ESP
AL DETAL allows anyone to have a fully developed, already stocked "Ready to Sell" online-based store.

eCommerce, though successful, is cold and distant. We still crave the friendly salesperson who recommends and motivates with "that dress was made just for you".

On the other end is Direct Sales, carried out by Independent Agents without a storefront, selling "face-to-face" sometimes at home, sometimes at work. The category includes, among others, insurance agents, fashion, home supplies and decor, nutrition, cosmetics, etc. and can grow towards all sorts of product categories. Although a very successful industry, Direct Sales suffer from atomization and low professionalization. Direct Sales can be but are NOT necessarily Multi-Level Marketing. The reason many channels have been structured as Multi-Level Marketing is because it's a viral process developed before the internet was around. AL DETAL does not expect anyone to sponsor others into the business (as "they" would, in fact, become competition).

AL DETAL learns from the existing Direct Sales companies and updates them into the Internet era giving everyone the opportunity to set up a personal business with NO money down and NO need to purchase anything. AL DETAL supplies everything the Agent will need to sell; product, web site, payment gateway, shipping & handling so the individual can concentrate on selling both off and online.

AL DETAL negotiates with manufacturers to achieve the best possible margins for the Independent Agent. AL DETAL forms, teaches and motivates the Agents to help them surpass the hurdles of a nascent business. It builds a large Sales Channel that gives it leverage to improve on those margins and product ranges, generating positive feedback and scalability.

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