funding probability score
total disclosed funding
last round valuation estimate
disclosed funding rounds
latest round
Oct 10 2017
latest funding stage
Series A
next round estimate
Q1 2019
development stage
number of investors
number of competitors
monthly web visits estimate
twitter followers
web traffic outlook
3 / 10
United Kingdom
HQ address
38 Park Street, London, W1K 2JF, GBR
Welcome to the Ometria LinkedIn page! You can follow us for daily updates about ecommerce, analytics, conversion optimisation, online strategy & more!

Ometria is a next generation ecommerce intelligence solution for online retailers. Our out-of-the-box software connects back end and online data to show ecommerce teams all they need to know about their products and customers. Our customisable dashboards cover KPI tracking, customer lifetime value, detailed product and category insights and funnel analysis of the customer journey across multiple channels.

Based in Mayfair, central London, Ometria was founded in early 2013 by a team of entrepreneurs, technical veterans, mathematicians and retailers. Built by retailers for retailers, Ometria is the best solution in the market today for online retailers looking for a powerful yet simple-to-use tool to help them boost their online performance.

competitive landscape

Similar startups (20)



Retail Reinvented is the Internet retailing partner for fashion and lifestyle brands.

etailinsights inc

Searching for Online Retailers or Contacts in the e-retail industry? etailinsights provides certified accurate eCommerce Leads including email addresses.


Retailbound is a full-service retail marketing consulting company located near Chicago. We help vendors market their products to retail.


Our cloud-based analytics solution provides out of the box business intelligence for e-commerce merchants.

Retail Week

Retail Week is the UK's leading provider of retail industry news, top retail jobs, key retail market reports and data, from across the entire retail sector.


Enabling Smarter Retail Experiences. Bridging gaps between offline and online retail.

RetailAutomata Analytics Inc.

Recommendation for Retailers


Walmart's Retail Link® automation and analytics tool for retail suppliers.


A better eCommerce Intelligence for your brand. BlueBoard is a B2B tracking tool that allows monitoring of your products at your online retailers.

Brand Retailers

Offering customized solutions in social e-commerce software and order fullfillment/ distribution.

Real World Retail

Decision Support for Retailers, Business Intelligence for Retail, Business Analytics for Retail, KPI dashboards that are actionable. We put everything that is important at the fingertips of the retailer in an easy, visual and actionable way.

Upstream Commerce

Cloud-based retail intelligence solution

IPay Tech India

Empowering Commoner with Ecommerce

Retailopia Retailopia is a common platform for In-Store Retailers, Online Retailers, Retail Technology Providers and End Customers.

Intelligence Node

IntelligenceNode is a user friendly retail analytics platform.


A profitability platform for Online Stores.


Wiser levels the retail playing field with a turnkey solution for retailers, brands, and manufacturers to stay competitive and most importantly, profitable


Facelet is a kiosk software product that helps businesses establish marketing communication with their customers, promote their brand, provide automated self-service, and implement omnichannel strategies using conventional, easy-to-use technology.


Custora is a predictive analytics platform that helps e-commerce marketing teams acquire, retain, and segment their customers.


Vendor marketing platform for e-commerce

Funding & investors

Total disclosed funding:
Date Amount type investors
October 10 2017 $6.00m Series A
September 28 2015 $2.50m Seed round Force Over Mass Capital, InVenture Partners, Lee Hudson, Nickyl Raithatha, Richard Fattal, SAATCHiNVEST, Theo Osborne
September 22 2014 $500k Seed round Alicia Navarro, Andreas Andreou, Jack Graham, James Bromley, Joe Stepniewski, Luke Aviet, SAATCHiNVEST
March 25 2014 $1.50m Seed round Alastair Mitchell, Andy McLoughlin, Guy Westlake, Ned Cranborne, Phil Wilkinson, Sean Cornwell, Shan Drummond, Tim Jackson