This graph shows estimated monthly visits to the company website. As our data source puts it, "a visit
is defined as an entry to a web domain from a different web domain or from the beginning of
an empty browsing session, and expires after 30 minutes of inactivity."
The enchanting world of Tulipop, dreamt up by mother of two Signy and brought to market by her best friend Helga, is an original, beautiful and magical children's range unlike any other. Both cuddly and gothic and strongly inspired by forms and colours in nature, the Tulipop world features intriguing characters such as Bubble, a shy and dreamy mushroom boy and Gloomy, an adventurous mushroom girl, who loves surprises and cheeky little pranks - challenging gender stereotypes.
Launched in Signy and Helga's home country of Iceland in 2010 from a joint dream to create something unique they would want to buy their own children, Tulipop is now an established, award-winning brand. It is recognized and loved for being a cool, fun brand that offers kids something a bit different from the norm.
This graph shows estimated monthly visits to the company website. As our data source puts it, "a visit is defined as an entry to a web domain from a different web domain or from the beginning of an empty browsing session, and expires after 30 minutes of inactivity."
This build-up graph gives an overview of disclosed funding rounds in chronological order, indicating the time and type of funding raised.
Why does it matter?
The size and frequency of funding rounds says a lot about a startup and where it is headed. Experienced investors look at the size, number and timing of funding rounds in a given industry, and estimate the value of a startup,
as well as the amount of equity that founders have likely surrendered. Funding reflects investor confidence in the market, the business, and the team.
Valuation, Funderbeam estimate
This graph shows a given startup's valuation at different disclosed funding rounds. We approximate the post-money valuation by estimating the value range of the equity stake that the startup may have surrendered to investors in each disclosed funding round.
Why does it matter?
Investors usually want to avoid overpaying for an equity stake in a startup. Comparing startup valuations in the same industry segment helps you read the mood and maturity of the market, investors' exit potential, etc. It also helps you see if a startup prices itself above or below its competitors, considering its product, development stage, etc.
A startup's precise value is impossible to estimate, partly because parties rarely disclose the percentage of the company that's surrendered to investors in any given funding round. However, we can estimate a likely value range based on how startup investments usually work.
Relative funding history
This graph gives competitors a common starting point, making it easier to view their speed of growth in relation to one another.
This graph makes it easy to see and compare the pace of funding among competitors. As a rule, later rounds mean that a company's business model works. This helps to gauge when business in a given sector really took off.